Tuesday, August 22, 2023

MTV changed life forever! Pt3




MTV, short for Music Television, was an American cable channel that revolutionized the music industry by introducing the concept of music videos in the 1980s. The bands that you heard on the radio were finally on TV and you could see what they looked like, dressed like, their hairstyles and their personalities.  It was such an amazing experience for us music lovers. The channel became a cultural phenomenon, influencing fashion, language, and attitudes of young people around the world. The Programs included music videos, concerts, interviews, and themed based shows. It was the only TV station that most of us watched! Everything was played at specific times and there was no pause or replay buttons! You missed it.... you MISSED it! If you were lucky, you could catch a rerun after 2am occasionally. They had cool hosts that were usually well-known musicians or professional DJ's.

As soon as the first episodes aired, and we saw how the artists and Dj's were dressed...we had to have those styles! Until then we only had teeny bopper magazines and JC Penny catalogs to find any type of clothing styles in. Gen X was all about being different and being noticed.  After MTV, I remember being at the malls all the time trying to find any fashion resemblance to what I had seen on MTV.  We would jot down what we saw and try to remember the look. We did not have cell phones at that time. Each family had a bulky camera that was used only on special occasions. 

The vivrant hair and clothing colors were extraorinary after the dull fashion of the 60's and 70's.



The cool kids tables most often included leather jackets! Despite how hot it was out here in Los Angeles. 


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